August 15, 2011

Amway Booth Design : Amway Fair 2011 at Impact Arena

Amway Booth Design : Amway Fair 2011 at Impact Arena

My client urgently asked me to design 3 photo areas for 3 types of product, located in front of the arena, so people can see the product showcase, taking a photo, and see presentation before they get into the arena.

There were mainly 2 products they highly concentrate, which are:
- Artistry
- glister

I designed 2 photo areas for Artistry, which the firs was for Intensive Skincare Renewing Peel and the second was for the Color. The rest one was for the Glister.

The concept that behind Artistry's Color was about fashion catwalk. People could enjoy to pose like a model. I presented by playing straight line of lights and colors contrast on black shiny material.


Above was the first draft, the below one was required to adjust by clients.


And finally it became to this...


They commented my design will be perfectly OK, they like the concept of catwalk. Anyway it was necessary to follow the graphic theme had been guided from the Amway USA.

For glister, The concept behind glister was something looks cute and fun. I designed their all products to be made like a model that people can pose by using that gimmicks for taking a photograph.






The last one was the highlight product of Artistry, that it can help skin looks whiter. So I designed white light platform to help audience's skin looks whiter when they taking a photograph.








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